TITLE

Riding Along With Lance

AUTHOR(S)
Donohue, Steve
PUB. DATE
June 2004
SOURCE
Multichannel News;6/21/2004, Vol. 25 Issue 25, p36
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on a board sponsorship deal signed by Discovery communications Inc. for cyclist Lance Armstrong. Terms of the deal; Benefits of the agreement with Discovery to Armstrong and his team; Focus of the book "L.A. Confidential: Les Secrets de Lance Armstrong," published by newspaper reporters from France and Great Britain.
ACCESSION #
13535607

 

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