Tamer 'Sex' Selling for TBS

Umstead, R. Thomas
June 2004
Multichannel News;6/21/2004, Vol. 25 Issue 25, p4
Deals with the strong early ratings of tamer version of "Sex and the City" aired by Turner Broadcasting System Inc. Ratings of the TV program; Factors that contributed to the day-to-day ratings drop-off of TBS; Importance of the successful basic-cable play of Sex to other TV shows.


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