Flattery From the Enemy

Grillo, Jean Bergantini
June 2004
Multichannel News;6/7/2004, Vol. 25 Issue 23, p36
Focuses on issues to be discussed at the Cabletelevision Advertising Bureau (CAB) Sales Management Conference in Chicago, Illinois in June 2004. Comparison between the revenues of local broadcast and spot cable in the U.S. in 2003; Focus of the conference according to Kevin Barry, vice president of ad sales at CAB; Failure of local cables networks to attract presidential campaign advertisements from U.S. President George W. Bush and U.S. Senator John Kerry.


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