Building Cable's New Fighting Machine

Donohue, Steve
June 2004
Multichannel News;6/7/2004, Vol. 25 Issue 23, p30
Focuses on the possible reentry of Time Warner Cable into the New York Interconnect, a cable interconnect co-owned by Comcast and Cablevision System Corp. that allows media buyers to place advertisements across multiple cable systems. Confirmation by Time Warner Advertising Sales President Larry Fischer that the cable network is negotiating a possible reentry into the interconnect; Idea behind interconnects; Difference between soft-interconnects and hard interconnects.


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