TITLE

Nielsen: Rollout's On

AUTHOR(S)
Moss, Linda
PUB. DATE
May 2004
SOURCE
Multichannel News;5/31/2004, Vol. 25 Issue 22, p6
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the decision of Nielsen Media Research to launch its Local People Meters in New York on June 3, 2004. Comment from Nielsen CEO Susan Whiting about the system; TV networks that favor the system; Claims of Univision Communications Inc. against the system.
ACCESSION #
13296963

 

Related Articles

  • Nielsen's Whiting Stands Firm. McClellan, Steve // Broadcasting & Cable;5/31/2004, Vol. 134 Issue 22, p2 

    Features Susan Whiting, president of Nielsen Media Research. Issues on the local people meter introduced by Whiting for measuring television audiences in big urban centers; Professional background of Whiting; Plans of Whiting for the company; Background of Nielsen Media. INSET: How the Nielsen...

  • Univision and Nielsen Bury Hatchet; Ink Five-Year Deal. B├╝rgi, Michael // MediaWeek;6/13/2005, Vol. 15 Issue 24, p6 

    Reports on the contract signed by Spanish-language media company Univision and Nielsen Media Research in June 2005. Television stations whose ratings are covered in the deal; Criticism of Nielsen Media by Univision; Plans of Ceril Shagrin, senior vice president of corporate research at...

  • Nielsen, TV Executives To Revisit Research. Solman, Gregory; Kaplan, David // Brandweek;12/1/2003, Vol. 44 Issue 44, p8 

    Reports on the move of Nielsen Media Research Inc. to reprocess its data about young male TV viewership. Factors attributed to the drop in young male TV viewership; Information on what prompted Nielsen to reprocess its data.

  • The rich get richer with DVR viewers. Kissell, Rick // Daily Variety;10/16/2007, Vol. 297 Issue 12, p4 

    The article reports on Nielsen's re-releasing of premiere-week viewership estimates that included same-week DVR playback in the United States. It was the top-rated television programs on each of the major networks that gained the most viewers while modestly rated programs may have shot up by...

  • SUNBURNED. Higgins, John M.; Albiniak, Paige // Broadcasting & Cable;9/1/2003, Vol. 133 Issue 35, p1 

    Reports on the performance of broadcast and cable networks during the summer of 2003. Details of the research conducted by Nielsen Media Research; Effect of reruns shown by broadcast networks in their summer schedules on their ratings; Move of cable services like Discovery and USA Network to...

  • Nielsen Ratings Prove Telenovelas Can Deliver. Downey, Kevin // Broadcasting & Cable;1/9/2006, Vol. 136 Issue 2, p24 

    The article reports on the inclusion of Spanish-language broadcast networks in the national television ratings by Nielsen Media Research in the U.S. Univision was among the top broadcast networks for the week ended January 1, 2006. Several telenovelas of Univision ranked in the market survey....

  • Univision split vision. Learmonth, Michael // Variety;4/10/2006, Vol. 402 Issue 8, p15 

    The article looks at the improving ratings gained by Univison, a Hispanic television network in the U.S. as of January 2006. Univision converted from Nielsen media research agency's Hispanic Television Index to the NTI, or the National Television Sample, in a bid to go head to head with the...

  • Univision rehooks meters. Sutter, Mary // Daily Variety;6/9/2005, Vol. 287 Issue 49, p6 

    The article reports that Spanish-language media group Univision Communications Inc. and Nielsen Media Research Inc. have agreed to a new contract that will provide ratings for Univision's local television stations. Nielsen will provide local ratings for the 34 Univision and Telc- Futura...

  • Nielsen's Univision Pact.  // Broadcasting & Cable;6/13/2005, Vol. 135 Issue 24, p10 

    Reports on the agreement of Univision Communications with Nielsen Media Research for provision of local people meter ratings system data. Location of the television stations owned by Univision which are covered under the contract; Withdrawal of the lawsuit file by Univision against Nielsen in...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics