TITLE

FROG, ALPHABET WRITE REALITY CHECKS

AUTHOR(S)
Schneider, Michael
PUB. DATE
May 2004
SOURCE
Daily Variety;5/19/2004, Vol. 283 Issue 32, p19
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that television networks American Broadcasting Co. and Warner Bros. Television unveiled reality show-heavy programming schedules on May 18, 2004. Networks' admission of their need to grow in the ratings in the fall of 2004; Advertisers' growing acceptance of the reality television format; Details of the reality television shows to be launched by each network.
ACCESSION #
13198674

 

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