Discovery Health Seeks Higher Profile for Originals

Umstead, R. Thomas
May 2004
Multichannel News;5/24/2004, Vol. 25 Issue 21, p18
Reveals the plans of Discovery Health Channel to build a roster of celebrities and well-known industry personalities to host its news series and specials through 2005. Comments from Eileen O'Neill, Discovery Health interim general manager; Example of how the network plans to launch new programming with strong and recognizable leads; Features of its new television program "Dr. G: Medical Examiner."


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