TITLE

Black Nets Back LPMs

AUTHOR(S)
Moss, Linda
PUB. DATE
May 2004
SOURCE
Multichannel News;5/24/2004, Vol. 25 Issue 21, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that Black Entertainment Television (BET) and TV One, cable networks that both target African Americans have publicly come out in support of Nielsen Media Research Inc. and its Local People Meter (LPM) system. Statement issued by Debra Lee, BET president about LPM; Criticisms surrounding the planned deployment of LPM in U.S. cities; Remarks from Nielsen spokeswoman Anne Elliott.
ACCESSION #
13189155

 

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