Penney's in my thoughts

Marks, Jennifer
May 2004
Home Textiles Today;5/10/2004, Vol. 25 Issue 35, p12
Trade Publication
Comments on news and developments concerning J.C. Penney as of May 10, 2004. Product announcements, debuts and previews; Company plan of venturing into malls, off the mall, on the Internet and through the mail; Announcement of store openings for the Chris Madden Home program; Commendation of the company's advertising and marketing strategy.


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