Google local links threaten old media …

Oser, Kris; Fine, Jon
May 2004
Advertising Age;5/3/2004, Vol. 75 Issue 18, p3
Trade Publication
Reports on the initial public offering of online company Google as of April 2004. Service of Google that will be scrutinized by investors in relation to its offering; Benefits of local retailers from using the World Wide Web as an advertising media.


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