TITLE

Online giants set sights on Europe

AUTHOR(S)
Coulter, Adam
PUB. DATE
April 2004
SOURCE
Travel Trade Gazette UK & Ireland;4/12/2004, Issue 2609, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the strategy used by online computer companies to get into corporate travel management. Decision of Expedia to focus on the European market and purchase on-line corporate travel firm Egencia; Forecast on the take-up of online transactions in Europe; Evidence of repeat business from online travel bookings; Evaluation of the most ideal travel management company open for purchase from among the top ten firms in Great Britain.
ACCESSION #
13040580

 

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