Ferries cruise forward

Prior, Louise
April 2004
Travel Trade Gazette UK & Ireland;4/12/2004, Issue 2609, p8
Trade Publication
Discusses the marketing strategies and profit potential by Britanny Ferries in servicing the motorway corridors from Plymouth to Santander or Roscoff and Roscoff to Cork in the wake of the launch its flagship, Pont Aven. Recommendation by Britanny of considering the ferry sector to boost company earnings based on the volume of holiday bookings; Plan to promote Pont Aven as a cruise ferry based on its range of facilities; Services offered and amenities; Focus of the ferry market on short and frequent crossings; Suggestion to widen the ferry's market scope. INSET: PONT AVEN.


Related Articles

  • Advantage seeks deal with ferries.  // Travel Weekly: The Choice of Travel Professionals;5/24/2004, Issue 1719, p66 

    Advantage is setting up a ferry' association' to help its members make more bookings. It has contacted six ferry operators to ask if they would be willing to provide offers and training for Advantage members. So far Stena Line and Brittany Ferries Ltd. have agreed to the idea. Advantage...

  • Overseas. Hamer, Geoffrey // Steamboat Bill;Summer2009, Vol. 66 Issue 2, p78 

    The article offers news briefs regarding steamships overseas. The Tallink group's Baltic Queen ship was named in Rauma, Finland on December 5, 2008 as Romantika and entered service in April 2009. The Norwegian coastal ship Richard With ran aground and its passengers were taken off in Trondheim,...

  • Brittany flagship will raise capacity 16pc. Prior, Louise // Travel Trade Gazette UK & Ireland;9/1/2003, Issue 2579, p26 

    Reports that Brittany Ferries will raise capacity with the launch of flagship Pont Aven on Plymouth in England-Santander in Spain route. Percentage increase in the capacity of flagship; Time that ship will take to travel; Facilities offered on the flagship.

  • FERRY BAD NEWS.  // Truck & Driver;Mar2002, p8 

    Focuses on the booking system of Brittany Ferries in Britanny, France. Experience encountered by truck driver Dick Flute with the booking system of the company; Account of the downgrading of a confirmed booking to the waiting list; Details of the confirmation fax message received from an agent.

  • Take a friend to Caen for free with Brittany Ferries.  // Travel Trade Gazette UK & Ireland;1/13/2003, Issue 2546, p35 

    Reports on the chance given by Brittany Ferries for travel agents to sail on the passenger ship Mont Saint Michel for free in Great Britain.

  • Operator targets thirtysomethings.  // Travel Trade Gazette UK & Ireland;9/1/2003, Issue 2579, p26 

    Reports that travel company Brittany Ferries' in-house operation is targeting thirtysomethings and groups of friends traveling together to increase business. Perception of travelers regarding ferries; Facilities offered by the company in ferries; Plans of the company regarding ferries.

  • Brittany unveils high-speed link.  // Travel Trade Gazette UK & Ireland;3/4/2005, Issue 2655, p8 

    Reports on the introduction of high-speed ferry services from Portsmouth to Cherbourg and Caen by Brittany Ferries Ltd. in Great Britain.

  • Brittany expands training guide.  // Travel Weekly: The Choice of Travel Professionals;3/15/2004, Issue 1709, p70 

    Brittany Ferries Ltd. has launched its 2004 agent training guide with an expanded destination focus to encourage retailers to keep using the booklet after they've taken the test. Agents who pass receive a certificate and a £100 voucher to use against a ferry crossing or inclusive holiday....

  • South-East Region. Clark, Anne // Logistics & Transport Focus;May2010, Vol. 12 Issue 5, p54 

    The article reports that several members of the Sussex unit of the Chartered Institute of Logistics and Transport (CILT) boarded Brittany Ferries' ship, MV Normandie.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics