Entrants crowd the long-haul marketplace

April 2004
Travel Trade Gazette UK & Ireland;4/12/2004, Issue 2609, p4
Trade Publication
Discusses the level of business competition in the long-haul market. Observation of the entrance into the sector by Thomas Cook Signature and Virgin Holidays; Citation of the strategy of the big four charter operators to expand into long-haul programs to the Caribbean and Goa; Absence of threat from online competition; Unsuitability of online approaches to long-haul operations.


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