TITLE

GLOBAL TRENDS IN ALCOHOLIC DRINKS

PUB. DATE
April 2004
SOURCE
Brand Strategy;Apr2004, Issue 181, p38
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Delves into the global market for alcoholic drinks. Shift in consumer preference to beer; Decrease in the prohibitive import duties which has seen imported spirits struggle to compete against domestic variants; Increase in the global market share for wine.
ACCESSION #
12824790

 

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