TITLE

FOX LEAPS WITH 'IDOL'

AUTHOR(S)
Kissell, Rick
PUB. DATE
March 2004
SOURCE
Daily Variety;3/24/2004, Vol. 282 Issue 63, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The Fox network Systems Inc. is not without its primetime problems, but it is nothing a little extra "American Idol" cannot solve. Three hours of the music talent competition, which is delivering a surprisingly bigger and broader audience in its third season, propelled Fox Network Systems Inc., to victory in adults 18-49 and younger demos, while Columbia Broadcasting System Inc., (CBS) remained on top in total viewers. In adults 18-49, Fox's 4.4 rating/12 share topped National Broadcasting Co. Inc., CBS and the American Broadcasting Company. It also led the way in adults 18-34 and teens.
ACCESSION #
12689410

 

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