Perfect Fit nabs Jockey basics license

SanFilippo, Michele
March 2004
Home Textiles Today;3/22/2004, Vol. 25 Issue 28, p6
Trade Publication
Announces the license agreement between Perfect Fit Industries Inc. with Jockey for basic bedding products in the U.S. Introduction of collections targeted to national chains and department stores; Price points for the products; Launch of a national marketing campaign by Jockey.


Related Articles

  • Perfect Fit. Molaro, Regina // License!;May2004, Vol. 7 Issue 4, p114 

    Reports on the contract of Jockey International and Perfect Fit Industries to design and manufacture basic bedding products. Fabric selections of the Jockey Classic Line; Availability of the product line at mid- and upper-tier department stores; Retail range.

  • RETAIL/COMMERCE.  // Caribbean Business;7/7/2005, Vol. 33 Issue 26, p23 

    Reports developments related to retail trade in Puerto Rico. Launch of a store at the Plaza Las Ameéricas by fashion retailers Brooks Brothers and Façonnable SA; Introduction of Zylet, Sofport AO and Pure Vision eye-care products from Bausch & Lomb; Launch of the Ultra Fit Summer...

  • Premium Wear, Jockey in Pact.  // WWD: Women's Wear Daily;6/20/2000, Vol. 179 Issue 119, p19 

    Reports on PremiumWear Inc.'s signing of a license agreement with Jockey International for the corporate/advertising market in the United States and Canada.

  • Private Label's Secret Weapon: Licensing. Phillips, Sam // License! Global;Jul2010, Vol. 13 Issue 5, p8 

    The author discusses the growing trend for private labels and the need for licensing. It mentions a report published by retail intelligence company Planet Retail, "Private Label: The Brands of the Future" has become its best selling report due to the effects of private labels to the licensing...

  • Perfect Fit boosts sales, mktg. staff.  // Home Textiles Today;7/7/2003, Vol. 24 Issue 42, p2 

    Reports on the appointment of Jeff Chilton as vice president of the bedding producer Perfect Fit Industries Inc. in New York. Sales performance of the firm; Changes in the marketing team of the company; Benefits of the changes for the firm.

  • Perfect Fit's mattress aid a sleep help.  // Home Textiles Today;04/03/2000, p22 

    Reports on the introduction of Monroe, North Carolina-based Perfect Fit Industries' patented Mattress Enhancer Collection. Design; Retail prices.

  • Arley adds PFI bedding. Lazaro, Marvin // Home Textiles Today;02/12/2001, Vol. 22 Issue 23, p1 

    Reports on the merger between United States bedding companies Arley Corp. and Perfect Fit Industries Inc. Conditions under the merger deal; Reciprocal advantages of the companies from their agreement; Growth and expansion plans of the merged operations of the companies.

  • Claire's Stores Licenses Bedding to Whisper Soft.  // Home Textiles Today;1/29/2007, Vol. 28 Issue 4, p21 

    The article reports on the licensing agreement signed by fashion accessories retailer Claire's Stores with Whisper Soft Mills Inc. to provide a full line of bed covering and room décor products in New York. These products, which will be designed for 9-4 year-old girls, will be launched at the...

  • Octopus to Get Jockey. Voight, Joan // Adweek Eastern Edition;1/8/2001, Vol. 42 Issue 2, p8 

    Reports that Jockey International Inc. is poised to hire Octopus, a Cyclops Production spin-off. Estimated value of the company's creative account; Details of previous Jockey advertising campaigns; Theme and concepts used.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics