Oei, Lily
March 2004
Daily Variety;3/17/2004, Vol. 282 Issue 58, p6
Trade Publication
Reports on the commercialization of the N, Nickelodeon's tween digital channel. Evening counterpart of the pre-school channel Noggin; Initial plan calling for the network to sell six minutes of advertising per hour; Nickelodeon's celebration of its 25th anniversary; Extension of the Nickelodeon brand to digital channels, consumer products, a magazine and online.


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