TITLE

ReliaStar forms cross-selling unit to boost sales

PUB. DATE
October 1998
SOURCE
National Underwriter / Life & Health Financial Services;10/19/98, Vol. 102 Issue 42, p13
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Highlights the establishment of a cross-sales unit by ReliaStar Financial Corp. Reason for establishment of cross-sales unit; Characteristics of sales units; Goals; Rising trend of cross-selling operations among insurance companies.
ACCESSION #
1252678

 

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