TITLE

NIELSEN REPORT February 23-29, 2004

PUB. DATE
March 2004
SOURCE
Daily Variety;3/3/2004, Vol. 282 Issue 48, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents the chart depicting the total number of viewers focused on various television programs in different television stations during prime time in the U.S. Comparisons made on the number of viewers among the networks; Programs shown in prime time television; Rates in the viewers of each program.
ACCESSION #
12477899

 

Related Articles

  • Nielsen: We Just Got Better. McClellan, Steve; Romano, Allison // Broadcasting & Cable;12/1/2003, Vol. 133 Issue 48, p26 

    Deals with the decline in young male viewers of broadcast networks in the U.S. as of November 16, 2003. Factors which contributed to the decline; Percentage of male audience lost by prime time programs in the country; Subgroups which were underrepresented in the national people meter of Nielsen.

  • Paring gap in TV habits. Mandese, Joe // Advertising Age;3/20/1995, Vol. 66 Issue 12, p6 

    The article discusses the increased commonality in prime-time preferences of African-American and white television viewers. The reason for the shift may have less to do with cultural homogeneity than with network scheduling tactics. The reduction in black-oriented prime-time network shows is...

  • Summer Preview. Berman, Marc // MediaWeek;6/8/2009, Vol. 19 Issue 23, p42 

    The author offers opinions on prime time television programs to be broadcast during the summer of 2009. He notes that cable television networks will present far more new programs during that period than will the broadcast networks. Programs to be presented by cable networks TNT, Bravo, and USA...

  • Where Did Nielsen's Young Men Go? McClellan, Steve // Broadcasting & Cable;10/20/2003, Vol. 133 Issue 42, p3 

    Reports on the decline in the level of men using television in prime time in the U.S. in 2003. Television networks affected by the decline; Possible explanations for the decline; Percentage year-to-year increase in the amount of videogame playing by men 18 to 34 years of age.

  • Those Missing Young Men: A Network Mystery. McDowell, Jeanne; Novack, Kate // Time; 

    Discusses theories explaining why the number of young male television viewers in the U.S. has dropped. Impact of the prime-time audience decline on television networks; Theories, including bad programs and outside distractions.

  • ABS-CBN ends 2011 as most watched network.  // Filipino Reporter;1/6/2012, Vol. 40 Issue 5, p16 

    The article reports that television (TV) network ABS-CBN Corp. obtained 42 percent national audience share for prime time according to data published by Kantar Media for 2011.

  • The affluent still flock to the Peacock. Kissell, Rick // Variety;12/6/2010, Vol. 421 Issue 4, p15 

    The article examines television program ratings for prime time television programs on the broadcast television networks, focusing on programs presented by the NBC Television Network. The ratings success of the NBC programs "The Office," "30 Rock" and "The Apprentice" among television viewers age...

  • AD AGE FINDS OUT WHO'S WATCHING WHAT WHERE. CARMICHAEL, MATT // Advertising Age;4/16/2012, Vol. 83 Issue 16, p24 

    The article discusses research on U.S. television viewers conducted by the publication. Regional and demographic disparities in the audiences for prime time television programs offered by broadcast television networks from their overall U.S. program ratings are examined. Larger audiences for the...

  • Blacks and network TV.  // Marketing News;4/10/87, Vol. 21 Issue 8, p25 

    The article reports on the findings of a study on the importance of African American viewership to prime-time network television (TV) programs. The results are based on a special tabulation of A.C. Nielsen data for an ongoing study by BBDO Special Markets in New York. The value added by African...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics