TITLE

Making the changes work

AUTHOR(S)
Kidd, Andrew
PUB. DATE
March 2004
SOURCE
Cabinet Maker;3/5/2004, Issue 5378, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Comments on the decision of furniture firm MFI UK Ltd. to increase its marketing budget in the U.S. Plan to deliver the return on its investment; Benefits of its store refurbishment program; Determination of product development.
ACCESSION #
12474430

 

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