TITLE

EXHIB EXEC GOES EASY

PUB. DATE
February 2004
SOURCE
Daily Variety;2/24/2004, Vol. 282 Issue 42, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Announces the appointment of Charles Wesoky, the man who built Great Britain's first multiplex, as CEO of exhibitor EasyCinema. Observation that Wesoky's return will bring credibility to EasyCinema which is trying to convince distributors of the viability of its business model; Attempt of the company to boost admissions through flexible pricing for tickets.
ACCESSION #
12408375

 

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