Are you suffering from Spam?

Corbitt, Terry
February 2004
Management Services;Feb2004, Vol. 48 Issue 2, p22
Academic Journal
This article discusses the widespread use of spam. Spam is the popular term for junk e-mails which are unsolicited, unwelcome and are costing organisations money as employees have to waste time and effort getting rid of it all. It is estimated that businesses receive seven billion spam messages every day. Apart from the nuisance factor, spam costs organisations a lot of money. A report estimated that the annual cost of dealing with spam is 874 dollars per employee. With broadband internet connections, it is fairly straightforward to send hundreds of e-mails every single day. By using a database of e-mail addresses, a spammer can send out enough e-mails to generate a few hundred enquiries per day. And because broadband internet connections are unmetered, there is no cost to the spammer other than the fixed cost of the line. Thus it is not difficult to find an economic justification for the spammer to send out thousands of e-mails everyday. Legislation has been proposed but one argument against it is that there a number of organisations that need to send out mass e-mails. Another option is to ban e-mails from senders who are not on mailing lists. This will guarantee the removal of spam but risk missing e-mails from sources that may be important.


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