Belgian Brewer Launches Label

Maes, Marc
February 2004
Billboard;2/28/2004, Vol. 116 Issue 9, p57
Trade Publication
Reports on the launch of the Stella Artois music label by Belgian brewer Interbrew as of February 2004. Market operations of Interbrew; Career background of Len Doens, head of the music label; Focus of the record label.


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