TITLE

Post-Holiday Realities

AUTHOR(S)
Dvorak, Blake D.
PUB. DATE
January 2004
SOURCE
Consumers' Research Magazine;Jan2004, Vol. 87 Issue 1, p2
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Warns consumers about the claims of weight loss products in their advertisements according to U.S. Federal Trade Commission. Examples of the deceptive advertisements of weight loss products; Reasons for the difficulties of losing weight; Information on the healthy way of losing weight.
ACCESSION #
12322733

 

Related Articles

  • The FTC's 'Operation Failed Resolutions': A Behind-the-Scenes Look. Goldstein, Linda A. // Response;Feb2014, Vol. 22 Issue 5, p48 

    The article looks on the U.S. Federal Trade Commission's (FTC) Operation Failed Resolution, an initiative against weight loss products. The initiative comes along with the issuance of seven Gut Check claims. Meanwhile, the clinical studies debate, guidance to the media outlets, and endorsement...

  • Misstep in FTC diet claim fight.  // Advertising Age;11/25/2002, Vol. 73 Issue 47, p16 

    The article discusses issues on the demands of the U.S. Federal Trade Commission (FTC) for media companies to reject false weight-loss advertisements. Media companies are uneasy at the idea that government might hold them legally liable for the truth of claims made by their advertisers. The FTC...

  • WEIGHT LOSS LESSONS.  // Body Bulletin;Sep2004, Vol. 5 Issue 9, p4 

    The article discusses precautions against the weight loss scams. The production of useless pills and gimmicks promising quick, effortless weight loss is big business. In 2003 the U.S. Federal Trade Commission (FTC) investigates deceptive advertising, launched a "red flag" campaign to help...

  • FTC cracks down on deceptive advertising.  // Wilson County News;1/17/2014, p3A 

    The article reports on the announcement by the U.S. Federal Trade Commission (FTC) on January 7, 2014 regarding its effort to stop national marketers from using deceptive advertising claims for weight-loss products.

  • Looking Closer at FTC's List of 7 False Weight-Loss Claims. Hailey, Gary D.; Knowles, Jeffrey D. // Response;Feb2004, Vol. 12 Issue 5, p56 

    Focuses on the false weight-loss claims in advertising provided by the Federal Trade Commission in the U.S. Losing of two pounds or more a week in causing weight loss without dieting or exercise; Continuance of weight loss despite stoppage of consumer use of the product; Blocking of the...

  • Too good to be true? Sherrid, Pamela // U.S. News & World Report;6/16/2003, Vol. 134 Issue 21, p42 

    Discusses false and misleading claims in weight-loss advertising. Efforts of the U.S. Federal Trade Commission (FTC) to crack down on offenders, including Enforma Natural Products Corp.; FTC study that shows nearly 40 percent of ads make at least one claim that is almost certainly false;...

  • FTC: Targeting false advertising.  // Healthy Weight Journal;Jul/Aug1999, Vol. 13 Issue 4, p62 

    Presents a list of advertising cases involving weight loss products and services, in which charges were brought and resolved by the United States Federal Trade Commission between 1927 and April 1997. Transdermal skin patch from Canada Inc.; Slimming soles from BodyWell Inc.; Body wrapping...

  • An Assessment of Assumptions Underlying the Reasonable Consumer Element in Deceptive Advertising Policy. Laczniak, Russell N.; Grossbart, Sanford // Journal of Public Policy & Marketing;1990, Vol. 9 Issue 1, p85 

    Looks at the reasonable consumer concept as it relates to deceptive advertising. What the Federal Trade Commission and the courts in the United States think; References to related studies; Research methods; Findings.

  • Temptation Television. Austin, Sara // Self;Nov2006, Vol. 28 Issue 11, p157 

    The article focuses on misleading infomercials selling health related products in the United States. Infomercials involve false advertising to claim extraordinary results. However, the U.S. Federal Trade Commission has taken 22 law enforcement actions against infomercials featuring weight-loss...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics