TITLE

Campbell accelerates Splash ride

AUTHOR(S)
Thompson, Stephanie
PUB. DATE
October 1998
SOURCE
Brandweek;10/09/98, Vol. 39 Issue 39, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Announces Campbell Soup Co.'s launch of three flavors for its V8 Splash nutritional drink product. Advertising campaign planned for the beverages starting January 1998; Other sales promotional campaigns.
ACCESSION #
1227677

 

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