TITLE

Oprah-Recommended Books Have Ripple Effect on University Presses

PUB. DATE
February 2004
SOURCE
Book Publishing Report;2/16/2004, Vol. 29 Issue 6, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the influence of the recommendations of Oprah Winfrey on book sales. Positive effect on the sales of the books written by Gabriel Garcia Marquez; Capitalization on the public's renewed interest in the classics.
ACCESSION #
12266144

 

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