TITLE

Developing a China strategy is key

PUB. DATE
February 2004
SOURCE
Home Textiles Today;2/2/2004, Vol. 25 Issue 21, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the views of Mackey McDonald, chairman and chief executive officer of VF Corp. on the issue related to the removal of import quotas in New York City. Assessment on the quality of the products; Increase on the level of competition; Factors causing the swamping of the number of textile suppliers in the area.
ACCESSION #
12163724

 

Related Articles

  • Doomsday scenario unlikely, says CEO.  // Home Textiles Today;2/2/2004, Vol. 25 Issue 21, p6 

    Focuses on the views of Mackey McDonald, chairman and chief executive officer of VF Corp. on the issue related to the removal of import quotas in New York City. Assessment on the quality of the products; Increase on the level of competition; Factors causing the swamping of the number of textile...

  • CEO delivers straight talk on China. Hogsett, Don // Home Textiles Today;2/2/2004, Vol. 25 Issue 21, p6 

    Focuses on the views of Paul Charron, chairman and chief executive officer of Liz Claiborne Inc., on the scheduled removal of textile import quotas in New York City. Details on the benefits of the textile regulation; Increase on the level of competition; Assessment on the quality of the products.

  • VF's McDonald: Consumers More Selective in Apparel Choices. DesMarteau, Kathleen // Apparel Magazine;Jul2005, Vol. 46 Issue 11, p30 

    This article presents an interview with Mackey McDonald, chairman and CEO of VF Corp. McDonald has guided VF's transition from a manufacturing-centric organization into a global lifestyle brand enterprise. This past May, he realigned VF into two major branches, Global Brands, focused on brand...

  • Mackey on the Move. Lloyd, Brenda // DNR: Daily News Record;8/30/2004, Vol. 34 Issue 35, p77 

    Interviews Mackey McDonald, CEO of VF Corp., about consumerization, consolidation and the company's portfolio. Vision for the company; Areas targeted by McDonald; Forecasts on the sales growth of the company.

  • How Fashion's VF Supercharges Its Brands. Kapner, Suzanne // Fortune International (Europe);4/14/2008, Vol. 157 Issue 7, p54 

    The article profiles the apparel company VF Corp. of Greensboro, North Carolina. The history and expansion of the business from making gloves and underwear to acquiring brands such as Lee jeans and North Face sportswear is detailed. Chairman and former chief executive officer Mackey McDonald is...

  • ERIC WISEMAN POISED TO LEAD VF'S GROWTH CEO-DESIGNATE WILL CONTINUE GROWING LIFESTYLE BRANDS. Lloyd, Brenda // DNR: Daily News Record;10/8/2007, Vol. 37 Issue 41, p4 

    The article reports that Eric Wiseman has been named the new chief executive officer of VF Corp. Wiseman previously held the position of president and chief operating officer for VF Corp, and he will begin his new position on January 1, 2008. Mackey McDonald, the company's top executive, will...

  • VF's vision: Mass customization. Monget, Karyn // WWD: Women's Wear Daily;5/29/1996 Supplement, Vol. 171 Issue 104, p26 

    Focuses on the VF Corp. president Mackey J. McDonald's plans for the company's supply chain management. Definition of consumer segment; Tailoring of products to consumer's individual tastes.

  • Mackey McDonald. Mammarella, James // Discount Store News;12/4/95, Vol. 34 Issue 23, p69 

    Profiles Mackey McDonald, president and chieff operating officer of VF Corp. Educational background; Career; Hobbies; Standards and fashion direction for VF's mass apparel.

  • LEE/WRANGLER. Whalen, Jeanne; Kim, Junu Bryan // Advertising Age;7/5/1993, Vol. 64 Issue 28, pS-13 

    Features Mackey McDonald as group vice president in charge of the Wrangler and Lee brands for VF Corp. McDonald's leading VF's effort to redefine its target markets; Narrowing each brand's target market as the key to sales; Baby boomers and 18-to-24-year-olds as Lee's target market; Rugged...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics