College Sales Slump in November, Net Sales Flat Near Year's End

February 2004
Educational Marketer;2/2/2004, Vol. 35 Issue 4, p6
Trade Publication
Reports on the financial performance of the publishing industry in the U.S. as of 2003. Effect of the sales decline in November on the year-to-date growth of the industry; Net sales of the industry for the first 11 months of 2003; Comparison of the gross sales of November 2003 from that of November 2002; Decline in the industry's rate of returns for the year.


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