TITLE

Driving home the message

AUTHOR(S)
Mistry, Bhavna
PUB. DATE
September 1998
SOURCE
Marketing Event;Sep98, p33
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Discusses the changes in motor shows. Reasons for the changes; Comment from Philip Jones, head of exhibitions at the Society of Motor Manufacturers and Traders; Group categories of motor shows.
ACCESSION #
1195527

 

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