Battle Fatigue

Stateman, Alison
October 1998
Public Relations Tactics;Oct98, Vol. 5 Issue 10, p26
Trade Publication
Relates aggressive public relations efforts and bullying tactics encountered by the author while working on his project at Microsoft Corp. Factors that led to a heated discussion between the author and a representative from one of the company's main agencies; Aspect of public relations at Microsoft revealed to the author; Author's advice to practitioners working with media during a sensitive situation.


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