New Product Introduction: The Lean Processing Programme (LEAP)

Esain, Ann
July 1999
Logistics & Transport Focus;Jul/Aug99, Vol. 1 Issue 2, p35
Trade Publication
This article will focus on new products and the complex interaction of activities in the value stream which leads to the launch of these products into the market place. The approach to waste removal will be described. Particular, the article discusses the approach used in the Lean Processing Program (LEAP) to achieve a 30 percent time reduction in bringing products to market. One common comparative medium for waste is time. Bringing new products to market more quickly than the competition can result in better market share and often greater earnings. LEAP is not focused not on the technology but on the means by which the new product is developed. The basic focus on wastes as a means of removal of poor performance requires diagnostics tools to establish the current state and create a route map to improvement.


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