Strategic Linkage in Equipment Finance

November 2000
Financial Executive;Nov/Dec2000, Vol. 16 Issue 6, p16
Academic Journal
The article states that Pure Markets and Ariba Inc. have formed a strategic alliance that will integrate Pure Markets' commercial equipment finance services with Ariba's B2B Commerce Platform. The agreement will give the end users of Ariba's electronic business-to-business platform convenient access to Pure Markets' marketplace for financing commercial equipment. The partnering agreement is expected to provide users with sources for best-fit funding while controlling the costs involved in financing assets.


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