November 1998
Financial Executive;Nov98, Vol. 14 Issue 6, p33
Academic Journal
The article reports the results of a survey that was sponsored by the Financial Executives Institute and the executive search consultancy Heidrick & Struggles. Chief executive officers (CEO) at Fortune 1000 companies were sent a questionnaire that asked CEOs what they think of and expect from their chief financial officers (CFO). The study found that CFO should be analytical thinkers, strategic planners, and objective and creative management leaders, They should also be able to communicate effectively. CEO respondents indicated that the main duty of CFOs is budgeting and financial planning. CEOs say that a lack of marketing or communication skills are potential weaknesses in CFOs. INSET: Who's Holding the Yardstick?.


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