Sun care for all seasons

McTaggart, Jenny
December 2003
Progressive Grocer;12/1/2003, Vol. 82 Issue 18, p74
Trade Publication
Provides information on sun protection products to be offered by retailers in the U.S. in 2004. Opportunity for food retailers to offer sun protection products; Features of the advertising campaign for Sea & Ski's All Day line of sunscreen; Introduction of the Endless Summer Sheer Sunscreen from Coppertone; Launch of the Banana Boat's Surf SPF 30; Expansion of the Banana Boat's Kid line with a Banana Boat Kids SPF 50 lotion.


Related Articles

  • PICK.  // B&T Magazine;1/22/2010, Vol. 60 Issue 2708, p43 

    The article presents the Sun Sound campaign that reminds beach goers to re-apply sunscreen every twenty minutes.

  • Sea & Ski Plans Its Day In the Sun. Dolbow, Sandra // Brandweek;10/15/2001, Vol. 42 Issue 38, p9 

    Reports on an advertising campaign of Sea & Ski in the United States for the launch of its product line and updated packaging. Target market of the product; Details on the advertisements; Highlights of the packaging.

  • Clouds aren't hurting the tanning industry. Thomas, Daniel // Marketing Week;5/15/2003, Vol. 26 Issue 20, p22 

    Focuses on the sales of sunscreen products in Great Britain. Growth in the sales of sunscreens; Marketing campaign of the tanning products of various sun cream manufacturers; Impact of the consumer education about skin cancer on the sales of sunscreens.

  • Adrian Butash helping Sea & Ski with its makeover. Dawson, Angela // Adweek Western Edition;08/03/98, Vol. 48 Issue 31, p5 

    Reports on Adrian Inc.'s new national print and radio advertising campaign for Sea & Ski.

  • Nivea tackles Aussie sun.  // B&T Weekly;11/16/2007, Vol. 57 Issue 2637, p8 

    The article describes Whybin TBWA's advertising campaign for the Nivea Sun sunscreen in Australia. Whybin worked with 8 Commercials to use a shimmering heat haze to tell the message that Nivea Sun is the best protection against the harmful effects of the sun. The campaign will target women aged...

  • GLOBAL PULSE.  // Marketing (00253650);11/20/2003, p52 

    Health is an issue that appears large for over-50s, encouraging them to change their behavior. They aim to neutralize previous bad behavior by eating a healthier diet and exercising. Anxiety about health means marketers should use an optimistic tone. The Sun-Maid ad from the U.S. is a hit with...

  • Boots unveils 'carefree summer' campaign. Bokale, Jemima // Marketing (00253650);6/25/2008, p5 

    The article reports on a campaign for summer by Boots, a pharmacy chain in Great Britain. The campaign focuses on the importance of beauty retailer's products during summer. It promotes products such as suncream, encouraging mothers to use cream against sun rays on their children and leg...

  • ASK OUR EXPERTS.  // Consumer Reports;Jan2016, Vol. 81 Issue 1, p12 

    The article presents questions and answers related to products and services including what sunscreen offers the best protection while snorkeling, whether owning a router will save money compared with leasing from a cable provider, and how to find trustworthy home health aides to hire.

  • Here Comes the Sunscreen. McDonald, Natalie Hope // Souvenirs, Gifts, & Novelties;Oct2013, Vol. 52 Issue 7, p178 

    The article highlights tips from owners and managers of zoo gift shops in the U.S. on successfully selling gear and products that protect patrons from the harmful effects of the sun. They suggest placing often-stolen sunscreens and lip balms behind the counter and keeping customer searching to a...

  • SUN SAFETY NET. Toth, Wendy // SN: Supermarket News;2/13/2006, Vol. 54 Issue 7, p17 

    This article reports that pioneering advances in application, protection and natural formulations have retailers and consumers confident about the sun care category as of February 2006. Consumers will have the freedom to match their precise sun care needs to any of an array of inventive new...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics