TITLE

Buying alliances 101

PUB. DATE
December 2003
SOURCE
Progressive Grocer;12/1/2003, Vol. 82 Issue 18, p40
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses factors that can make or break a buying alliance. Importance of appointing a decision-maker; Advice on maintaining integrity from Hermann-Dieter Disselkamp, founder of the European retail alliance, Associated Marketing Services.
ACCESSION #
11831355

 

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