Sector Focused Web and E-Recruitment

Adsley, David
June 2002
Logistics & Transport Focus;Jun2002, Vol. 4 Issue 5, p69
Trade Publication
This article focuses on the sector-focused recruitment advertising on the Internet. The novelty of this approach, coupled with the concept of high speed, apparently low cost against traditional sector-specific media, a very high reader audience and expected high response levels can seem superficially attractive to a client's in-house recruitment function. The author of this article, however, points out that relying on electronic mail communications that are very impersonal does not give much guidance in the way of identifying a person's soft skills. There is no doubt that sector-specific recruitment can benefit from the modern communication technology advances. The progressive specialist consultancy seeks to utilize constructively the potential of the electronic mail and Web site facilities within its portfolio of services and procedures to supplement, not replace, its sector expertise and without losing sight of the personal touch need when dealing with human beings.


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