TITLE

Advertisers target Nielsen

AUTHOR(S)
McClintock, Pamela
PUB. DATE
November 2003
SOURCE
Daily Variety;11/21/2003, Vol. 281 Issue 36, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the complaints of broadcast networks about Nielsen Media Research Inc. in the U.S. Call for federal regulators to examine whether the ratings company engages in monopolistic practices; Request of the American Association of Advertising Agencies for an inquiry by the Federal Trade Commission; Allegation that Nielsen may act anti-competitively in the way it does business with third-party processing firms.
ACCESSION #
11542309

 

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