TITLE

GREAT GIG

AUTHOR(S)
Kaelble, Steve
PUB. DATE
November 2003
SOURCE
Indiana Business Magazine;Nov2003, Vol. 47 Issue 11, p6
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Profiles Jared Fogle, primary spokesman for the Subway restaurant chain. Approach to keeping marketing campaigns fresh; Reason for finding employment at Subway; Attitude towards product pitching and being in the limelight; Background on some of the campaigns by Subway.
ACCESSION #
11519598

 

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