TITLE

Finding Nemo work targets broad audience

AUTHOR(S)
Grimshaw, Colin
PUB. DATE
November 2003
SOURCE
Marketing (00253650);11/13/2003, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The striking visuals from Disney's motion picture "Finding Nemo" animation and the need to reach a wide audience of children, parents and 16-to 25-year old adults has made outdoor the obvious medium for the greater part of the movie's £ 2 million pre-release advertising budget. A national six-sheet campaign has covered 4000 sites in major conurbations with high cinema attendance and around schools. The poster campaign has been created by advertising agency Vizeum UK. The poster campaign was designed to run for four weeks, parallel with the activity of major brands that had partnered with Disney.
ACCESSION #
11509424

 

Related Articles

  • Digest. Bennett, Ray; Williams, Chad // Hollywood Reporter -- International Edition;4/26/2005, Vol. 388 Issue 44, p45 

    The article reports that a court in Paris, France ruled on Wednesday that the Walt Disney Co./Pixar Animation Studios cartoon fish named Nemo was not inspired by the French clown fish character Pierrot. Flaven Scene, publisher and rights holder of the book "Pierrot," claimed that Disney, Pixar...

  • THE bear ESSENTIALS!  // Woman's Day (Australia Edition);12/29/2003, Vol. 55 Issue 52, p90 

    Focuses on the animated film "Brother Bear," produced by Disney. Story of the film; Format of the film; Box office revenue generated by the film "Finding Nemo."

  • Disney leads Oscar ani list. Bennett, Ray; Pryor, Peter // Hollywood Reporter -- International Edition;11/25/2003, Vol. 381 Issue 23, p66 

    The Walt Disney Co. dominates the list of this year's Oscar-eligible animated features, fielding four of the 11 eligible entries with its releases, which include the Pixar-produced "Finding Nemo," "Brother Bear," "The Jungle Book 2" and "Piglet's Big Movie." But while Disney scored on the...

  • Finding Nemo. Speier, Michael // Daily Variety;11/11/2003 70th Anniversary, Vol. 281, p9 

    Features the motion picture "Finding Nemo," "Variety" magazine's contender for the 2004 Oscar . Release date; Film distribution by Disney; Prior Oscar awards received by people involved in the movie.

  • SLASHERS' STASH. DiOrio, Carl // Daily Variety;8/25/2003, Vol. 280 Issue 37, p1 

    Focuses on the motion picture 'Finding Nemo,' the top-grossing toon of all time produced by Disney/Pixar's. Gross profit of the film; List of motion pictures included in the weekend top ten grossers; Profits of the motion pictures included in the list.

  • Animation, docus come to the fore. Honeycutt, Kirk // Hollywood Reporter -- International Edition;12/30/2003, Vol. 381 Issue 46, p7 

    This year's top 10 lists by the film critics of "The Hollywood Reporter" illustrate the increasing difficulty critics faced in arriving at such decisions. Whereas once a critic could cobble together a decent list of Hollywood, and foreign pictures, today entries from the fields of animation and...

  • REELING THROUGH THE YEARS. Collins, Keith // Variety;10/27/2003 Supplement, Vol. 392 Issue 11, p6 

    Provides information on various significant events in the history of the Walt Disney Co., between 1923 and 2003. Launch of the Disney Brothers Cartoon Studio in Los Angeles, California by Walt and Roy Disney in 1923; Box office success of Disney's animated film, "Snow White and the Seven...

  • Big FISh. Daly, Steve // Entertainment Weekly;7/18/2003, Issue 719, p36 

    Presents information on the making of the animated motion picture "Finding Nemo."

  • Finding Nemo 3D.  // Gay Times (09506101);Summer2013, Issue 420, p80 

    A review of the DVD release of the animated film "Finding Nemo 3D."

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics