TITLE

The war of the razor blades

AUTHOR(S)
Doonar, Joanna
PUB. DATE
November 2003
SOURCE
Brand Strategy;Nov2003, Issue 177, p9
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the lawsuit filed by Gillette Co. against Energizer Holdings and vice versa for patent infringement in the U.S. Facts of the case; Merits of the case; Citation of the court. INSET: Who's suing who and why?.
ACCESSION #
11489374

 

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