Oh, the joy of it all, on Cotton's new site

November 2003
Home Textiles Today;11/17/2003, Vol. 25 Issue 12, p20
Trade Publication
Cotton Inc. will launch an electronic commerce Web site, named TheJoyofShopping.com, for consumers in the first quarter of 2004. The site will be the company's first foray into electronic commerce, connecting cotton and cotton blend products with more than 85 retailers. The Web site will link consumers with retailers by product categories such as home furnishings, and subcategories within them. Customers also can specify price points, online retailer or specific item. It has a database of 25,000 skus available from retailers including Wal-Mart, Sears, Kmart, and several others.


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