TITLE

Americana Publishing Sells Audio Books Through Trucking Companies

PUB. DATE
November 2003
SOURCE
Book Publishing Report;11/17/2003, Vol. 28 Issue 44, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the marketing campaign of U.S.-based Americana Publishing Inc. in selling its audio books. Number of trucking companies it had reached to help disseminate the books; Discount rate allowed to truck drivers; Amount of revenue generated thru the campaign.
ACCESSION #
11446643

 

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