Aviation, audacity and alloys
Tags: RESEARCH
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States that according to the Research and Development (R&D) score board, level of research and development in Great Britain is on the decline. Number of companies which did not invest in R&D in 1997; Information on the results shown from the levels of R&D spending obtained by Department of...
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- Dollars grow tight in U.S., but foreign research blossoms. Wylie, K. // Advertising Age;6/22/92, Vol. 63 Issue 25, SPECIAL REPORT: RESEARCH pS-1
States that the hobbling effects of both recession and debt reined in the United States research business, while overseas, the track was notably faster. International contribution to revenues; Heading US research ranking was A.C. Nielson Co.; IRI soars into third; Nielson reigns worldwide; Most...
- Plenty of room in Europe, 'ripe' Asia. Endicott, R.C. // Advertising Age;6/22/92, Vol. 63 Issue 25, SPECIAL REPORT: RESEARCH pS-4
States that the research business knows no national boundaries, evidenced by two recent polls form Louis Harris & Associates. Research companies by international revenue; A.C. Nielson holds the top spot; Harris is expected to expand rapidly; Details.
- Affiliation agreements aim mostly at foreign shores. Spethmann, B. // Advertising Age;6/22/92, Vol. 63 Issue 25, pS-2
States that with affiliations on the rise among research companies, the biggest growth area is overseas. Nearly half of the companies planning affiliations this year are teaming with foreign-based researchers; Results of an `Advertising Age' survey; Trend of global business; BRX/Global; More.
