November 2003
IT Training;Nov2003, p47
Trade Publication
BASF Corp. is the world's leading chemical company, selling products that range from chemicals and plastics to crude oil and natural gas to customers in 170 countries. However, BASF is not content to rest on its laurels and training plays a major part in fine-tuning its sites' performance. This training is split into three clear areas, new user induction, general IT training and ongoing career development, which is organized through line managers. BASF has also tested electronic-learning. For BASF, understanding its learners is crucial.


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