The Readers of Serious Magazines

Fairlie, Henry
October 1978
New Republic;10/21/78, Vol. 179 Issue 17, p25
Provides some insights into the evolution and survival of political and literary journals in the U.S. and Great Britain. Comparison of publishing in the U.S. and Great Britain; Factors influencing literary culture in the two countries; Implications of publishing and of the literary culture on society.


Related Articles

  • Do magazines matter? YES. Wolff, Michael // Advertising Age;10/22/2001, Vol. 72 Issue 43, ps6 

    The article presents the views of the author suggesting the importance of periodicals and magazines in the United States focusing on business and economic opportunities for publishing. It highlights the importance of magazine pubilshing in creating its own market articulating the relevance...

  • FROM THE EDITOR. Guider, Elizabeth // Hollywood Reporter;4/28/2008, p2 

    The author reflects on the developments of the journal in the ongoing changes of the entertainment world in the U.S. The author states that for publishing industries, a rethink which will embrace the challenges in the 21st century is needed. She highlights that the entire staff of the journal is...

  • Can a bootstrap launch still succeed? Maurer, Rolf // Folio: The Magazine for Magazine Management;2/1/99, Vol. 28 Issue 2, p82 

    Highlights the experiences of four first-time American publishers in creating a small title in the 1990s. Color of Service Inc. President Shawn Lindsey; `Louisiana Cookin' publisher Romney Richard; `Curio' publisher M. Teresa Lawrence; `ForeWord' publisher Victoria Sutherland.

  • Folio: 500 top magazines and their top lines. Ennis, Teresa // Folio: The Magazine for Magazine Management;07/01/99, Vol. 28 Issue 8, p43 

    Presents an overview on the performance of best-selling magazines in the United States in 1998. Publishers' maintenance of circulation; Increase in revenue; Losses suffered by computer journals; Consolidation among desktop and software vendors; Revenue growth of women's journals.

  • Roll-Ups, Exit Strategies and Magazine Publishing. Steil, Jennifer F. // Folio: The Magazine for Magazine Management;6/1/2000, Vol. 29 Issue 7, p47 

    Presents a roundtable discussion on the presence of private investment fund companies in the magazine industry. High margins offered by magazine publishing; Repositioning of properties; Reduction of the number of buyers and sellers.

  • Converting Maximum Titles in Minimum Time. Adams, Gloria S. // Folio: The Magazine for Magazine Management;09/01/2000, Vol. 29 Issue 11, p62 

    Focuses on the steps recommended for magazine publishers in the United States to convert the most number of titles in the least possible time. Strategies for conversion scheduling; Conversion done for the issue-label production; Importance of getting vendor involvement.

  • THE POWER OF PARTNERSHIP. ROSLER, JO // Folio: The Magazine for Magazine Management;2/1/2001, Vol. 30 Issue 2, p32 

    Focuses on the difficulties of launching a magazine in the United States. Unavailability of bank debt and venture capital to independent publishers; Challenge posed by newsstand distribution; Impact of the emergence of cheap and decentralized computer processing power.

  • Custom Made. Posnock, Susan Thea // Folio: The Magazine for Magazine Management;5/1/2001, Vol. 30 Issue 6, p47 

    Elaborates on the growth of the custom publishing (CP) market in the United States. Factors contributing to the growth; Comparison with traditional publishing; Expansion of CP opportunities in the integrated media marketplace; Advantages of CP.

  • Print Buying in a Seller's Market. Langford, Bert // Folio: The Magazine for Magazine Management;5/1/2001, Vol. 30 Issue 6, p57 

    Discusses the factors that must be considered by periodical publishers when negotiating new printing prices. Amount of revenues generated by the printer; Benefits of signing a long-term contract. INSET: Minimize the Impact of a Down Market..


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics