Building a virtual community

September 1998
Progressive Grocer;Sep98, Vol. 77 Issue 9, p93
Trade Publication
Cites the important elements that will lure consumers to make purchases using the Internet. Ease of shopping; Customer-satisfaction programs; Unique product selection; Quality information; Consideration of consumer feedbacks; Delivery logistics; On-line retailers that stand out the Internet. INSET: Overcoming the non-foods hurdles..


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