TITLE

Anti-piracy trailers make a direct pitch

AUTHOR(S)
McClintock, Pamela
PUB. DATE
September 2003
SOURCE
Daily Variety;9/29/2003, Vol. 280 Issue 61, pA3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the premiere of the movie trailer 'Movies—They're Worth It' as a warning of entertainment piracy in the U.S. Impact of piracy on the entertainment industry; Role of the Motion Picture Association of America Public Relations Council in engineering the anti-piracy campaign; Support of television networks, theater owners, actors and employees on the campaign.
ACCESSION #
10998245

 

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