DirecTV Vows Local Boost

Hearn, Ted
September 2003
Multichannel News;9/29/2003, Vol. 24 Issue 39, p3
Reports on the plan of direct broadcast satellite provider DirectTV Inc. to carry every local television station in the U.S. by 2008. Hurdles in carrying all the stations; Additional conditions on the merger of DirecTV and News Corp.; Concerns of lawmakers about the deal.


Related Articles

  • Sat CHAT.  // Hollywood Reporter -- International Edition;6/22/2004, Vol. 384 Issue 22, pS-10 

    DirecTV Inc. has been in business for a decade, but president and CEO Mitch Stern is a newcomer to the operation. Since coming over in January from the top post at Fox TV Stations Group after News Corp. acquired a controlling interest in the satellite service, Stern has moved fast along the...

  • DirecTV makes local deals.  // Broadcasting & Cable;12/13/99, Vol. 129 Issue 51, p16 

    Reports on United States-based satellite television company DirecTV's broadcast carriage deals with local television stations as of December 13, 1999. Company's deals with television networks Fox Broadcasting, American Broadcasting Co. and National Broadcasting Co. Inc.

  • DirecTV adds in the local channels. Smith, Jennette // Crain's Detroit Business;01/31/2000, Vol. 16 Issue 5, p4 

    Focuses on El Segundo, California-based satellite television service DirecTV's efforts to increase the number of its subscribers in Detroit, Michigan. Addition of local television stations to its lineup; Chance for the company to fully complete with traditional cable.

  • DirecTV will beam Fox. McConville, Jim // Electronic Media;10/04/99, Vol. 18 Issue 40, p1A 

    Reports on the agreement between DirecTV Inc. and Fox Television Stations Inc. Broadcasting of Fox's local owned-and-operated television stations on DirecTV's direct broadcast satellite television; Lower-priced tier for the Fox News Channel; Refusal to discuss financial details of the deal.

  • Could News-DirecTV Deal Tip Integration Scales? Hearn, Ted; Umstead, R. Thomas // Multichannel News;6/25/2001, Vol. 22 Issue 26, p1 

    Reports plan of News Corp. to acquire DirecTV Inc. in the United States. Impact of the acquisition on DirecTV; Support of Liberty Media Group on the deal; Effect of the deal on direct-broadcast satellite (DBS) providers; Federal rule on the must-sell obligations of DBS providers.

  • DirecTV's branding strategy relies on a commitment to service and an emphasis on content. Mayberry, Carly // Hollywood Reporter -- International Edition;6/22/2004, Vol. 384 Issue 22, pS-14 

    In an effort to avoid being perceived merely as a "fifth utility" in consumer's homes, DirecTV Inc. has worked since its inception to establish a brand identity defined more by service and content than by new technology. According to executive vice president of marketing Neil Tiles, the key is...

  • News Corp. Finally Wins DirecTV To Reach Goal of Integrated System. Shearer, Brent // Mergers & Acquisitions: The Dealermaker's Journal;Jun2003, Vol. 38 Issue 6, p14 

    Reports on the acquisition of direct broadcast satellite provider DirecTV by Australian-based News Corp. in 2003. Objective of the acquisition; Possible impact of the acquisition on the operation of News Corp.; Lessons learned by News Corp. executive Rupert Murdoch from the deal.

  • ITV and GMTV tipped to lose out to Sky and C5. Mason, Tania // Marketing (00253650);1/4/2002, p4 

    Forecasts on the gain of advertising revenue of Sky and Channel 5 in Great Britain. Prediction on the further decline of ITV's advertising income in 2002; Comparison of forecast between British media agencies; Views from executives of media agencies.

  • Stop the squabbling and digital terrestrial might have a chance. Snoddy, Raymond // Marketing (00253650);9/19/2002, p18 

    Comments on the need for cooperation to help develop terrestrial television in Great Britain. Effect of the plan of the British Broadcasting Corp. to broadcast eight channels on digital television; Use of technologies by the commercial sector to gain monopoly; Factor that can save the...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics