TITLE

RKCR/Y&R to debut its New Deal work for COI

AUTHOR(S)
Sweney, Mark
PUB. DATE
September 2003
SOURCE
Campaign;9/12/2003, Issue 37, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on possible plans of advertising agency Rainey Kelly Campbell Roalfe/Y&R to launch its first advertising campaign the New Deal program related to pension with national television, radio and press campaign through COI Communications. Objective of the New Deal program; Writer and art director for the campaign.
ACCESSION #
10947133

 

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