The Controlling Function by Means of a Performance Management System

Oana, Niţu; Valentin, Niţu Claudiu; Virgil, Tileagă Cosmin
January 2014
Ovidius University Annals, Series Economic Sciences;2014 Special Issue, Vol. 14, p53
Academic Journal
In recent years, the market for on-demand CRM applications suffered especially in the segment of small and medium companies because of the concerns about the cost and the complexity of on request implementations. CRM on demand is a good choice for companies that want to implement standard processes that can use data structures "out of box" with little or not at all internal IT support and does not require complex or real-time integration with back office systems.


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